www.quantumprofitmanagement.com Quantum Profit Management
An Analytical Boost to Service Excellence

Bruce Merrifield, President — Merrifield Consulting

•customer demographics •market intelligence •WayPoint Analytics •expert interview •LIPA •balance •customer segmentation •business analytics •Randy MacLean •Bruce Merrifield •Merrifield Consulting •business strategy •customer analysis model •managing customers for profit •concierge customer service •Advanced Cost & Profit AnalyticsWhen you have customer profitability analytics at a line-item level, you can measure the specific friction in your accounts. And with WayPoint, you get the background information that enables more unique, creative solutions to this friction.

In many cases companies will find, when they begin using WayPoint, that 5-15 customers, all buying the same key items with high profitability, in a way that makes these top accounts the core of your business. These are the accounts we want to retain and keep happy at all costs, so how can we do a better job with them?

Bruce has come up with what he calls the "big 8 of service excellence", a flexible and effective method with which to ascertain the unique needs of your big accounts, and treat them in exactly the way they wish to be treated, and in a way that will benefit both parties. It works as a template to find what's important to your customer, and to define service value by the niche in the market the account occupies.

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For more information about Bruce Merrifield, visit: www.merrifieldact2.com


Bruce Merrifield — Merrifield Consulting

LIPA: Prophet of Customer Needs


See how implementing LIPA can give you the bandwidth to be more accommodating to your customers with analytics-based service excellence

Bruce Merrifield — Merrifield Consulting

Beating Amazon at their Own Shipping Game


With Amazon's transport power keeping the whole market on their toes, Randy and Bruce discuss how you can make sure you keep up.

Bruce Merrifield — Merrifield Consulting

How to Boost Your Bottom Line Without Price Hikes


Randy MacLean and Bruce Merrifield discuss some less-considered methods of getting the bottom line down.

Bruce Merrifield — Merrifield Consulting

Getting a Deeper Understanding of Costs


Randy MacLean and Bruce Merrifield of WayPoint Analytics discuss different levels of cost analysis, and why deeper analytics can bring much greater benefits.

Bruce Merrifield — Merrifield Consulting

Harnessing the Energy of Millennials


Randy MacLean and Bruce Merrifield of WayPoint Analytics discuss how to capture the interest of millennials, keeping your sales force energetic and effective.